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Virtual Marketing Manager/Admin (Remote), Remote Job
At Genie Academy, we believe every child has unlimited potential. We fix the missing bricks in education so students build confidence, thrive, and get ahead. To grow our impact, we're seeking a Virtual Marketing Manager/Admin to lead our marketing engine end-to-end.
If you're a self-starter who thrives on strategy and execution, this role gives you the autonomy to build, measure, and scale campaigns that truly make a difference.
What You'll Do
Own all marketing activities, campaigns, and reporting
Manage SEO and local SEO agencies, content writers, and vendors
Oversee paid campaigns on Facebook, Instagram, and Google; expand into TikTok/YouTube
Run segmented email campaigns and direct mail through HubSpot
Build workflows for lead nurturing and sales automation
Track and report on KPIs: visitors, leads, cost per lead, ROAS
Run ongoing tests across creatives, offers, and landing pages
Collaborate with Sales & Operations to ensure smooth marketing-to-sales handoff
What We're Looking For
3+ years of marketing management experience (agency or in-house)
Proficiency with HubSpot (marketing + sales automation)
Experience managing vendors/freelancers
Strong understanding of paid ads, SEO, and email campaigns
Data-driven, comfortable with KPIs and analytics
Excellent written and verbal communication skills
Organized self-starter who thrives in a fast-paced environment
Success Looks Like
30% year-over-year growth in qualified leads
ROAS 3.0 across paid campaigns
CPL (Cost per Lead) consistently under $50
Campaigns executed on time and aligned with sales goals
Why Join Us?
Mission-driven: help kids unlock their potential
Remote and flexible with real ownership
Growth opportunity into Marketing Director as we expand
A culture built on ownership, improvement, and doing the right thing
Compensation: Competitive base salary + performance bonuses tied to leads and ROI.
Location: Remote.
Apply with your resume and a short note about the most successful campaign you've ever managed.
Job type
Full Time