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Sr. Integrated Marketing Specialist, Lifestyle

February 17, 2026

About the position

Responsibilities

Assists Global Integrated Marketing Manager in driving consumer-centric product marketing programs, competitive research, and special projects as needed.
Effectively activates and coordinates global product marketing strategies, including fully integrated product marketing plans, seamless integration and execution, and channel support throughout the commercialization process.
Provides regional marketing support for local adaptation and execution of global strategy.
Collaborates closely with cross-functional teams such as Global Product, Merchandising, and Ecommerce to support product launches holistically.
Facilitates conversation and collaboration among global, regional, and channel teams with excellent communication skills.
Drafts clear creative briefs and partners with the Global Creative team to ensure timely execution according to the brief.
Develops and institutionalizes content that supports global marketing programs, preparing campaign playbooks and performance reports for various audiences.
Manages assigned campaigns, ensuring projects stay on track with seasonal timelines and processes.
Analyzes consumer trends and insights, market analysis, and marketing best practices to build successful strategies.
Incorporates a deep understanding of Crocs' consumers and brand into all campaigns.
Manages multiple projects simultaneously in a fast-paced, time-sensitive environment.

Requirements

BS or BA in business, marketing or related field.
At least 2+ years of relevant marketing experience including background working in international marketing; experience working with an apparel or footwear brand preferred.
Exceptional organizational and project management skills with strong attention to detail.
Experience with and understanding of go-to-market process and marketing channel strategies.
Cross-functional team experience with ability to work in a fast-paced environment.
Strong communication abilities both written and verbal.
Ability to take initiative, work independently, and prioritize tasks with strong time management and problem-solving skills.

Benefits

Medical, dental, and vision coverage
Life and AD&D insurance
Short and long-term disability coverage
Paid time off
Employee assistance program
Participation in a 401k program that includes company match
Company incentive program
Flexible work schedule

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

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When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...