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Social Media Student
About the City of Welland
Co-ops… A co-op position with the City of Welland provides opportunities that will enhance your skills and provide real-world experience in the field you're interested in. A municipality is a microcosm of global industries. From communications to policy, engineering to human resources, and technology to legal, a strong career foundation can begin at the co-op level within a municipality. Every year, co-op students form the basis on which our programs, services, and activities thrive throughout the year. So, while you could work anywhere during your co-op term, why not join the City of Welland? After all, it's not just a placement. It's experience, relationship building, memory making, and much more. "About the Position
Co-Op Term: May - SeptemberReporting to the Chief Communications and Engagement Officer, the Social Media Student provides digital and creative support to the Corporate Communications Division. The student will create and manage social media content, support the development of marketing strategies, and help grow brand awareness for the City of Welland.
Duties & Responsibilities
The duties listed are not meant to provide a description of each and every job performed but only those which represent the core functions of the job.Create and post on our social media page(s).
Generate brand awareness.
Audit and review existing channels and recommend changes
Create innovative ideas for branding/marketing.
Work with internal partners on new collaborations and partnerships.
Keep up to date with emerging social media trends and adapt to boost traffic.
Maintain consistency in posting schedule and voice.
Utilize social media analytics to determine audience reach.
Other tasks as deemed necessary.
What you need to Succeed...
Currently enrolled in or a post-secondary graduate of Social Media, Public Relations, or Communications program.Knowledge and experience with content creation (writing posts, captions, blogs)
Familiar with graphic design platforms (Canva, Photoshop, Illustrator)
Video editing skills (CapCut, Premiere Pro, Final Cut)
Working knowledge and experience with platform management (Facebook, Instagram, X/Twitter, TikTok, LinkedIn)
Experience with scheduling tools (Hootsuite, Sprout Social, Meta Business Suite)
Ability to use different types of analytics (Google Analytics, native platform insights, Sprout)
SEO & hashtag strategy
Excellent community management and customer engagement
Working knowledge of paid advertising basics (Meta Ads Manager, Google Ads)
Experience with trend tracking & social listening tools
Salary and Benefit Information
$21.48/hour (2026 rate) plus OMERS pension is availableWhy Choose Welland?
processes. In addition, the City of Welland is committed to accommodating persons with disabilities. Should you require any accommodations, we will work to meet your needs.All applications are held in strict confidence. We thank all applicants for their interest; however, we will only contact those selected for an interview.
Personal information is collected under the authority of the Municipal Freedom of Information and Protection of Privacy Act and is for employment assessment purposes only.
How to Apply
Please submit a current resume and cover letter.