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Marketing Manager / Strategist

March 14, 2026

Please read the full job description before applying. Location: Preferably Orange County, CA (or strong familiarity with the Orange County mental health community) Position Type: Part-Time / Flexible (with growth potential) About OC ShrinksOC Shrinks is a growing professional community and networking organization for mental health professionals in Orange County and throughout California. Our mission is to support therapists in building meaningful connections, growing their practices, and strengthening the mental health community.We host networking events, offer membership opportunities, facilitate professional collaboration, and continue to expand our platform to better support clinicians.We are looking for a Marketing Manager / Strategist who understands both community-building and business growth and is excited to help expand a thriving professional network within the mental health field. Position OverviewThis role is ideal for a marketing professional who understands the mental and behavioral health space and enjoys thinking strategically about brand growth, partnerships, and community engagement.The Marketing Manager will help guide and implement marketing strategies that support the continued expansion of OC Shrinks, including membership growth, event promotion, partnerships, and brand visibility.Some responsibilities listed below are flexible and may be shared, as there is currently someone assisting with certain marketing efforts who may continue in a supporting role. The goal is to find someone who can help lead strategy and strengthen overall growth, while collaborating where appropriate. Key ResponsibilitiesResponsibilities may include:<ul><li>Developing and implementing marketing strategies to grow OC Shrinks membership and community engagement</li><li>Managing and optimizing email marketing campaigns (Mailchimp)</li><li>Helping plan and promote networking events, workshops, and collaborations</li><li>Overseeing and scheduling social media content aligned with the OC Shrinks brand</li><li>Identifying and developing partnerships with mental health organizations, wellness brands, and local businesses</li><li>Assisting with brand positioning and messaging</li><li>Tracking marketing performance and suggesting improvements</li><li>Supporting growth initiatives including new membership tiers, sponsorships, and partnerships</li></ul>Note: Some responsibilities may be shared or adjusted depending on the candidate’s strengths and existing team support. Ideal CandidateWe’re looking for someone who:<ul><li>Has experience in marketing strategy and implementation</li><li>Has knowledge of or experience working within the mental health, wellness, or healthcare space</li><li>Is familiar with community-based marketing and relationship-driven growth</li><li>Is organized, proactive, and comfortable taking initiative</li><li>Has experience with email marketing platforms (such as Mailchimp), social media management, and event promotion</li><li>Ideally has familiarity with the Orange County professional or wellness community</li></ul> Additional OpportunityWhile this role is focused on marketing, there may also be opportunities to collaborate with mental health professionals within the OC Shrinks network. The role may include flexibility for those who are building complementary professional services or consulting within the mental health or wellness space. About the FounderOC Shrinks was founded by Shelby Castile, Licensed Marriage & Family Therapist, who has been practicing psychotherapy for over 20 years and is passionate about supporting therapists in building successful and sustainable practices. To ApplyPlease submit:<ul><li>A brief cover letter explaining your interest in the role</li><li>Your resume</li><li>Examples of relevant marketing or social media work (if available)</li></ul> If you enjoy building communities, thinking strategically, and helping organizations grow, we’d love to hear from you.

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