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AVP, Price & Value Transformation

March 16, 2026

We're building a world of health around every individual - shaping a more connected, convenient and compassionate health experience. At CVS Health®, you'll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger - helping to simplify health care one person, one family and one community at a time.

Position Summary:

The Price & Value Transformation leader drives initiatives to re-imagine Price & Value operating models and business processes to achieve a north star strategy-leveraging a deep understanding of business strategy and vision to innovate and implement future business strategies while designing and scaling future customer experiences, future work processes, and future capability needs that shift consumer value perception, enable value creation, and improve operational efficiencies.

This role also serves as the business lead for customer and colleague capability implementation, including user acceptance testing, pilots, rollout, and change-management activities. The position requires strategic planning, hypothesis testing, and continuous innovation while developing and implementing new processes, managing cross-functional teams, and ensuring alignment with organizational goals.

Key objectives include:

Define the path and scale the Price & Value north star business vision
Define the path and scale Price & Value customer experiences, digital and in-store
Define how Price & Value work and roles should change, including the transition from tasks and rule-based human decision-making to algorithmic-driven scenario evaluation and recommendations
Identify use cases and capability needs, along with supporting business cases to re-imagine workflow and automate tasks leveraging agentic tools and AI agents

Key Responsibilities:

Strategic leadership: Design, develop, and implement the overall north star strategy roadmap, capability design and implementation strategy for customers and colleagues, and business operating models-aligning them with front store and company goals, market trends, and customer needs.
Team management: Lead, mentor, and manage the transformation enablement team, fostering a collaborative environment and ensuring project success against key performance indicators (KPIs).
Cross-functional collaboration: Work closely with the Price & Value leadership team, merchants, marketing, field leadership, store operations, enterprise insights, analytics, engineering, and other departments to ensure seamless north star strategy implementation, product development, and launch.
Market analysis: Monitor the competitive landscape, analyze industry trends, and stay updated on emerging business and technology trends to maintain a competitive edge.
Go-to-market strategy: Partner with merchandising, marketing, and store operations to develop go-to-market strategies, including positioning, messaging, implementation plans, and measurement for north star strategy and product/capability launches.
Program oversight: Oversee the entire product lifecycle for Price & Value capabilities-from ideation and concept to final production readiness-ensuring projects stay on schedule and within budget and deliver business cases and financial outcomes.

Required Qualifications:

15+ years of business experience designing, innovating, and executing retail merchandising and/or marketing strategies and programs, including cross-functional work with finance, operations, supply chain, legal, research, technology, and other key stakeholders.
10+ years of demonstrated successful leadership experience in highly competitive multi-unit environments; relevant sectors include retail, healthcare, and pharmaceuticals.
10+ years of strategy consulting experience, including large-scale business strategy development and execution, organizational and process redesign, and technology-enabled transformations that drive customer and financial growth and operational efficiencies.
Experience driving transformation of complex business strategies across omnichannel ecosystems (e.g., stores, e-commerce, marketplace environments, integrated merchandising platforms).
Demonstrated success leading organizational change involving technology modernization (e.g., merchandising planning systems, pricing engines).
Experience partnering cross-functionally with Finance, Supply Chain, Operations, Legal, Marketing, Research, and Data Decisions & Technology (DDAT) to deliver measurable business outcomes.
Proven track record of influencing others with and without authority.
Experience building high-performing teams and developing key talent.
Demonstrated passion for developing leaders and enabling them to impact the business.
Experience addressing complex issues decisively while empowering teams and balancing organizational dynamics.
Experience leading under pressure, adapting to changing dynamics, and finding solutions that satisfy a diverse set of stakeholders.
Ability to break down highly complex situations to deliver impactful, real-time solutions.
Deep understanding of the relevant industry, market trends, and competitive landscape.

Preferred Qualifications:

Experience leading large-scale pricing, promotions, or value-based transformation initiatives within a Fortune 100 retail or consumer-focused organization.
Strong analytical acumen with proven ability to leverage advanced analytics, customer insights, and AI-driven tools to shape pricing, value, and merchandising strategies.
Demonstrated ability to partner with senior executives to influence enterprise-level strategy and drive cross-functional alignment across Merchandising, Supply Chain, Marketing, and Store Operations.

Education:

Required: Bachelor's degree
Preferred: Master of Business Administration (MBA)

Pay Range

The typical pay range for this role is:

$157,800.00 - $363,936.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company's equity award program.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits - investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

We anticipate the application window for this opening will close on: 03/21/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...